Tumblr is the foremost location where close-knit neighborhoods share their new ideas, brand-new passions, and new forms of self-expression. This is an internship task I functioned on during my time in ~ Tumblr together an intern on Tumblr’s Product style team of four designers. Native research, UX, intuitive design, and also prototyping, ns was fortunate to very own the problem, command the project with the help of the team, and ship the feature in September 2016 on the Google play Store.

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The nature that posting ~ above Tumblr

Posting ~ above Tumblr is various from posting on other social networks because users aren't encouraged to say that they are, but just come share what lock love. It enables them to develop a collage the their passion no matter their identity. During a user study, i chatted v Jen, a power user of 7 years, and watched her reblog three write-ups in much less than 5 minutes for 2 of she Tumblr blogs. When I inquiry what urges her to post on Tumblr, she stated posting feeling lighter due to the fact that the articles aren't straight tied to her identity. Tumblr is designed so that users can write-up as numerous as 250 short articles a day even if it is it's creating an original short article or reblogging a post. This distinctive nature that posting enables users come publish a short article in numerous different ways: users deserve to schedule a post for a specific time, save it together a draft, post it privately, or add it come queue.

Queueing articles helps blogs grow also when users are away

The queue keeps users' blog actively posting and growing also when they're at school, work, or sleeping.Users can set how many posts get published instantly during a certain time frame of a day.

The initial queueing suffer on mobile was limiting

Aside indigenous the limitation the users have the right to only control their queued short articles on web, we figured out several other pain clues in 2 scenarios in the mobile experience.


1. Once queueing a post

> Unfamiliar with the ax "queue"> Confusing between scheduling a write-up and adding a short article to queue

2. When managing queued posts

> unsure what wake up after queueing a post> Hidden, complicated steps to discover the queue> No means to watch and change frequency the posts and time frame


User & business goals

The user goal was to easily accessibility and regulate queued articles on mobile, conversely, the organization goal to be to rise original write-up creation ~ above mobile.


If the goals have actually been met, we can help much more blogs flourish while individuals aren't online and there would certainly be more continuous stream that interesting, diverse content ~ above the feed as there would certainly be less flooding native high-volume blogs.

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We broke the difficulty down right into three key objectives and also began to job-related on them in parallel. These "how could we" questions drove our exploration and experimentation because that whiteboarding concepts.